Why OTT and Free Streaming Are Taking Over Entertainment

These days, OTT services are receiving a lot of love from users.

Especially after the COVID-19 pandemic, people spent more time at home, which greatly increased demand for OTT platforms.

OTT is a service that provides diverse media through online networks.

Netflix, Watcha, and TVING are 대표 examples.

Unlike traditional cable TV, users can choose what they want to watch at any time.

There are many reasons why OTT has become popular.

It allows people to enjoy different genres from a single service.

Users can pick movies, dramas, or shows according to their interests.

Another benefit is its lower cost compared to classic TV services.

Watching on phones or tablets anytime is a major benefit.

Recently, increasing subscription prices have caused 부담 for many users.

As a result, attention toward free services is increasing.

Ad-supported free streaming allows users to enjoy content without paying.

It is appealing to people sensitive to expenses.

Recently, FAST services have gained attention as an example of ad-based streaming.

For example, KT launched a FAST service called “Gi Live,” drawing public interest.

FAST is seen as a future growth engine in a slowing TV industry.

The main benefit of free platforms is zero subscription fees.

It also offers various content, expanding user choice.

However, users must watch advertisements, which can be inconvenient.

Some free services may offer lower-quality content.

In the future, both OTT and free streaming services will continue to evolve.

Ad-based free models may become even more popular among users.

Being able to watch without cost is highly appealing.

Finally, balancing high-quality OTT here content with free service accessibility is important.

If both advantages are used properly, users can gain better experiences.

The future of streaming services is exciting to watch.

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